Principle Creates Currency to Increase Attendance

Rux sounds like a very clever principal!

Why A Principal Created His Own Currency

Shawn Rux took over as principal of MS 53, a New York City middle school, last year. At the time, 50 or 60 kids were absent every day. You could understand why they stayed away: The school was chaos.

Twenty-two teachers had quit, the entire office staff had quit, and hundreds of kids had been suspended. The school was given a grade of F from the city's department of education.

"It was in a bad place," Rux says.

Rux decided he needed to create incentives for kids to come to school. Incentives that were more obvious to middle-school kids than, "If you come to school you'll be better off 20 years from now."

...Rux also created his own currency. He called it Rux Bux. Teachers hand them out when kids are well behaved. They can be traded in for school supplies, or special lunches. A sixth-grader named Wander Rodriguez is trying to save up 5,000 Rux Bux — enough for a personal shopping spree with Rux.

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